You have a perfect dance studio, great instructors, and amazing pricing for your courses but your studio is still empty. Those pamphlets you handed out don’t seem to be working and you aren’t getting much views on your creatively designed website either.

What are you doing wrong?

Answer: Not marketing your studio enough.

But, you don’t have the budget to spend much on marketing. Here’s the good news: there are numerous inexpensive ways to promote your studio to the right audience. Some won’t even cost you a penny. All you need to do is put a bit of effort and be creative. Here are some inexpensive strategies you can use:

Utilize Social Media

Just a Facebook page or a Twitter account isn’t enough.

It is important that your social media accounts are actively reaching out and engaging your audience.

Start by ensuring that the ‘About’ section of each social media page has all the details of your dance studio, including email address, phone number, exact location of the studio, as well as the working hours. Being consistent on social media is important. Try aiming for three interactive posts every week and link them to your website.

Create a schedule so that it’s easier for you to follow through. You can even draft content for the entire week or even for the entire month so that you have all the drafts prepared and you merely have to post them. However, you still need to communicate regularly with your followers.

Initiate Club Classes

This is a creative and fun way of promoting your studio without investing any money. Various dance instructors create a following by collaborating with bar owners and offering them to promote their bar by inviting their students there for a drink. They even initiate a small class right in the bar and encourage other people to join them. This is a great way of showing a new customer base how a dance class would be like while they enjoy their drinks and snacks.

You can set certain days and time for this activity. This will attract more individuals to the bar and many of them would want to join your dance classes as well. This is a win-win situation for both the businesses.

You can also collaborate with other local businesses to generate a new client base. For instance, you can partner up with a costume or sportswear business. Offer coupons for dance attire or other dancing props from that business and in return they will promote your dance studio. There are several more ways for successful collaborations where both businesses can benefit from.

Use Guerilla Marketing Tactics

Dancing is all about fun and creativity. Your advertisements and promotional content should utilize unconventional ways to market your studio. When done right, guerilla marketing can attract loads of attention.  Just keep in mind that you opt for methods which aren’t offensive or illegal. There are several innovative ways of using this marketing technique. For instance, create a graffiti or mural of dancers on a wall to promote your business. Don’t forget to get permission first and then select a good location which has a maximum reach.

Use unconventional and innovative ways to attract attention of potential clients and you will soon have a dance studio full of students. Be creative! If you are looking for more inexpensive marketing strategies or ways to boost your income, feel free to visit www.danceproincomebooster.com.