Arranging a grand opening is indeed a crucial event for any business as it introduces the business to the target audience. This would be an important step for your dance studio to attract potential students and even have a few sign up for your classes! When done right, a grand opening encourages the entire community to get involved, market your dance studio in a fun and exciting way, and is also a chance to celebrate all your efforts. To make sure your grand opening is successful, consider the following:

Make a Budget

Creating a budget ensures that you don’t go overboard and suffer a financial setback right at the start of your business. Note down the things you want in your event and add up the costs. Consider cost effective solutions and figure out the things you can do without to reduce the costs. Some factors to take into consideration are:

  • Entertainment costs
  • Decorations
  • Promotion of the launch
  • Giveaways and prizes
  • Food

Set the Day and Time

Make sure you don’t arrange your launch during festive holidays or when there’s another grand event happening. You want the maximum coverage for your dance studio so decide a time and day when you can attract as many potential clients as you possibly can.

Decide the Program and Refreshments for the Event  

What you plan to do on the day of the event is also important. Make sure you create a program which entertains the guests and also effectively market your studio. A tour of your dance studio is a great way of showing the potential students where they will learn. Be open to any questions that they want to ask and ensure you solve their issues or concerns they might have.

You can even arrange a dance performance by you or your existing students or dance instructors to not just entertain them but show them what they can learn from your studio. Another great idea is to hold a class to teach them 2 to 3 easy dance moves. This would be a fun way of entertaining the guests and give them a sample of your teaching style.

Food is another major decision you would have to make. Opt for healthy snacks and appetizers to serve during the event. Another great way of showing you are a part of the community is to reach out to local bakeries or catering service to make and cater food at your event. You can even collaborate with local business to include their products in goodie bags to hand out at the end of the event.

Promote Your Launch

Remember you not just want your event to be a success but want it to be a success with the right audience. This can only happen if you promote the launch of your studio strategically. Make sure you reach the right audience through social media, local news, banners, flyers and other creative ways. Send out invitations with all the details and don’t forget to invite the local press.

Make the most of the Event

At the launch, make sure you promote your studio in the best way possible. Encourage your guests to sign up for a dance class right then by offering special pricing and discount for them. Ensure you include all the details about your dance studio: include contact details, website, number of dance classes and cost of each class and any other relevant detail in the goodie bags you hand out.

 

Networking at your grand opening is important to connect with the community and ensure that they positively spread the word around. Make the day exciting and fun to give them the feel of your dance classes. To get more ideas and tips, feel free to visit www.danceproincomebooster.com.